The annual Planning and Visual Education Partnership (PAVE) Student Design Competition, now in its 23rd year, is geared toward college-level students involved in retail planning, visual merchandising, and branding programs. PAVE 2017 invites participants to develop concepts that expand the platforms and expressions in which Chick-fil-A serves a college campus. Explore new ways of creating an experience that is more than just a transaction of food. Design expectations for this year's PAVE competition include: • Pushing the envelope of what the current experience is today • Shaping the future and capturing possibilities • Expanding the way Chick-fil-A engages their guests with a new portfolio of experiences • Providing powerful thought and design that is a collaboration or combination of design fields- architecture, interior design, visual merchandising and graphic design. Traditionally, the PAVE competition is divided into two groups; Store Design and Visual Merchandising. This year, they are integrating the disciplines into a single challenge and inviting students to consider the full spatial context and leverage their primary area of design interest and\/or collaborate with other design disciplines. Entry teams of two students will be accepted as well as individual student entries. If a team of two is selected as a winner, both students will be recognised. There is no entry fee. Eligibility: Open worldwide to undergraduate students only. Prize: Prize: s include grants to students and schools and winning students may see their designs come to life. Prize: s for 2017 are: • 1st place: 7,500 USD • 2nd place: 5,000 USD • 3rd place: 2,500 USD Winners will also receive a travel stipend to be honoured at the 2017 PAVE Gala on December 6, 2017 in New York City.
