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Climate change is recognized as a priority challenge that humanity is facing in the 21st century and some of its consequences – like increased frequency and intensity of natural hazards – are already being felt.
The Climate Change Priority Challenge Ad Competition called on professionals and non-professionals to design a newspaper advertisement that inspires others to draw attention to global warming, now and for future generations.
Ads should contain the climate change problems and solutions or consequences for man and nature brought by global warming or could show what people can do in their daily lives to generate innovative thinking regarding actions required to accelerate measures for fighting climate change consequences, to what we can do as communities, countries, and as global citizens.
Participation in the contest provides valuable experience for anyone interested in pursuing an education and/or career in advertising, marketing, graphic design or a related field. It is designed to reward and showcase excellence in creative advertising whilst also offering participants a way to use their creativity to inspire others to draw attention on climate change now and for future generations.
There are two categories of awards:
• Participants aged 13-18 years
• Participants aged over 18 years
Each participant can upload up to three images. Image submissions should meet the following requirements:
In JPEG format (RGB), Maximum size of 1000x1414px at 72 dpi, Horizontal or vertical orientation, Limit of 5MB per image.
The finalists will be requested to provide a high resolution image (minimum 300 dpi) in the prescribed size – A2 portrait or landscape (colour mode CMYK). The inability to produce a professional reproduction quality image in the prescribed size may result in an exclusion from the list of finalists.
The advertisement can include text, images, photos or any combination of these elements. Participants retain full ownership of their entry.
The competition is open to all citizens and residents in the world aged 13 years and over, except those involved in its organisation, employees of the CRRDSC and their immediate family, sponsors of the competition, judges and their immediate family.
Prize for participants aged over 18 years:
• 1st Place US$ 3,000
• 2nd Place US$ 2,000
• 3rd Place US$ 1,000
Prize for participants aged 13-18 years:
• 1st Place US$ 1,000
• 2nd Place US$ 800
• 3rd Place US$ 500
There will be additional prizes for the highly commended entries and highest public vote recipients of the competition.
The 10 finalists (which will be reimbursed travel and accommodation) will be invited to an awarding ceremony at the Constantin Brancusi Exhibition Centre of the Union of Artists on Stefan cel Mare boulevard, Chisinau, Republic of Moldova on the occasion of the International Day for Disaster Reduction on 10 October 2012, where will be announsed full details of winners. The ad will be used as a public service announcement to be published in major print media and other outlets.