OnFocus

 Category:  Multiple Disciplines
 Deadline:  March 19, 2012  (expired!)
 Contest's Website:  [link]

You spend your time creating promotional materials, whether for your own business or for someone else’s. You specialize in getting potential customers to pull out their wallets, click on a website, or remember a name. It’s about time someone acknowledged how effective, memorable and persuasive your work is.

HOW’s longest-running design competition (launched in 1988), this is the only awards program to specifically recognize outstanding promotional work—whether it’s a self-promo to showcase a design firm’s capabilities, a project that touts a client’s goods or services, an announcement for a major life event or a student résumé or portfolio.

HOW’s Promotion Design Awards celebrates design work that’s engaging, memorable and effective at moving the viewer toward action.

We accept actual samples of annual reports, brochures, catalogs, direct mail, book and magazine covers and interior pages, invitations, announcements, greeting cards, letterhead, logos, packaging, posters, print advertising, calendars, wearables, 3D objects and other print projects. We also accept color print-outs of workspaces, signage and other environmental graphic design.

Designs may be entered in more than one category. Submit a separate entry and fee for each category.

All entries must be postmarked no later than March 1, 2012. Entries postmarked after March 1 will be charged a late fee of $35 per entry. No entries will be accepted after March 19.

Eligibility

Open to anyone worldwide.
Work must have been created between Jan. 1, 2011, and March 19, 2012.

Prize

Best Of Show scores a free trip to the 2013 HOW DESIGN CONFERENCE (round-trip airfare, hotel and conference registration) and an award to be presented at the conference.

All Winners will see their work in HOW’s October 2012 Self-Promotion Design Annual and get a $100 discount to the 2013 HOW Design Conference.